Corporate  Conference (Remote)

Camp Confab

Art Direction & Product Vision
Brand Identity & Style Guide
December 1-15, 2022

Starting January 1, 2022, PK was officially absorbed into Concentrix Catalyst—instantly growing from six geo's to 14. Almost a year later, after some growing and alignment pains, was the first company wide gathering, Camp Confab—an entirely remote two week soiree organized to share big achievements from the year, get excited about the future, and to inspire iteractions that would otherwise be rare.

We collaborated across disciplines to develop a gamified format that would entice 120 designers to join each other using Figma and Microsoft Teams, across all 14 geo's, to want to keep coming back. What better fun than to go to back to summer camp?! 🏕️☀️📣🛶⚽️📸😆

Camps

All participants were divided into distinct camps two camp counselors to help facilitate daily activities and participation.

⬆️ Global distribution of participants shown by camp

sessions

Campers could pick and choose sessions to attend by navigating the Camp Confab map / schedule by geo or by location ⛺️📍

Each location on the map would host daily gatherings tailored to a specific category. Recordings for sessions were also made available in the Theatre for those that had to miss.

presenter tools

A design system with a robust, versatile color palette and various graphic devices was crafted to facilitate the distribution of deck templates to presenters to help cover a wide range of topics, formats, and density of information.

badges + Bingo

Events were gamified using desired participation outcomes as bingo chips and campers session attendance. If enough campmates won the same bingo chip, a badge was earned for the camp—some were harder than others! Needless to say, the competition was on 🔥

Pranks + Pure Fun

When it came down to it, the people loved it. Camp was in session and group identity dynamics organically emerged almost instantly. Full-blown pandemonium, in the form of pranks, was unleashed on the neighboring camps and facilitators. It was pure childlike joy and shenanigans.